Matt Alt's Pure Invention

Matt Alt's Pure Invention

Home
Notes
Book
Archive
About
The Salaryman Spaceman
A rocket-powered rise and fall that mirrored Japan’s own
22 hrs ago • Matt Alt
When Pop Becomes Policy
A video discussion at the Institute of Geoeconomcs in Toyko
Sep 16 • Matt Alt
The President’s New Arcade
Apparently, Making America Great Again requires Japanese video games
Sep 9 • Matt Alt

August 2026

Did Japan stop dreaming of androids?
Humanoid robots are all the rage. Why aren’t more of them Japanese?
Aug 26 • Matt Alt
Toy Story
A farewell to Katsushi Murakami, an architect of Japan's giant robots -- and soft power
Aug 10 • Matt Alt

July 2026

Fight! Cool Japanese Bureaucrat
Meet the New Cool Japan Strategy: same as the old Cool Japan strategy
Jul 6 • Matt Alt

June 2026

Make Japan Uncool Again
Japan's best pop culture isn't "cool." It's dorky, weird, and out-there.
Jun 26 • Matt Alt

May 2026

Hug of death
Will Japan's content industries survive the government's efforts to promote them?
May 28 • Matt Alt

April 2026

Press any button to continue
The government's quixotic quest to make games a pillar of the Japanese economy
Apr 30 • Matt Alt
Disorganized Religion
How Japanese spirituality sheds light on American faith
Apr 10 • Matt Alt
So you want to be a manga millionaire
The principles behind the success of Japan's biggest hits
Apr 2 • Matt Alt

February 2026

Japan's AI Affinity
The reasons many Westerners despise AI explain why Japanese don't
Feb 22 • Matt Alt
© 2026 Matt Alt · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture