Matt Alt's Pure Invention

Matt Alt's Pure Invention

To boldly go where no toy has gone before

Japan's landing of a Transformer on the moon signals a new frontier for soft power: space.

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Matt Alt
Jan 27, 2024
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To commemorate Japan’s historic first moon landing earlier this week, I’m re-releasing an essay from four months ago, when the Japan Aerospace Exploration Agency launched its rocket to the moon. The essay has been updated with new information throughout.

A photograph of Japan’s SLIM lunar lander, photographed by SORA-Q

On August 23rd of 2023, India became…

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