Matt Alt's Pure Invention

Matt Alt's Pure Invention

So you want to be a manga millionaire

The principles behind the success of Japan's biggest hits

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Matt Alt
Apr 02, 2026
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I spent much of 2025 embedded with artists, editors, and fans of Shueisha’s Weekly Shonen Jump for a feature that was published in The New Yorker. With a million copies in print every week, and many many more distributed digitally, Jump is a literal factory of fantasies – something like six out of Japan’s ten highest-grossing anime series originated as …

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