Matt Alt's Pure Invention

Matt Alt's Pure Invention

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Matt Alt's Pure Invention
On the Shoulders of Giants
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On the Shoulders of Giants

Is anime's global dominance a sign of quality and business acumen — or a total fluke of blind luck?

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Matt Alt
May 18, 2023
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Matt Alt's Pure Invention
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On the Shoulders of Giants
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“Streaming giants battle for anime supremacy,” reads the dramatic title of a recent Japan Today piece. Over the last five or so years, Japanese animated content has emerged as the fastest-growing genre on American streaming platforms. As a result, the anime industry has exploded like never before, to the tune of an estimated three trillion yen in 2022. 

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